Discounts by Cohort
Are customers using discounts when buying?
Discounts by Cohort examines the total value of all discounts used on orders placed by customers within a particular cohort. The columns in this dataset represent n+ months since the customer placed their first order.
All discount amounts are expressed as negative values for this metric.
A discount amount of 0 indicates that no discounts were used within the selected time frame.
Updated 9 months ago