Transactions

Metrics related to individual/one time/ non subscription purchases

Report

Description

Net Sales (tx)

Net sales does not include shipping charges or taxes. It will be a positive number for a sale on the date that an order was placed, and a negative number for a return on the date that an order was refunded.

Equates to gross sales - discounts - returns

From one time purchases - transactional customers. customers who are not subscribers

Net Sales – returning customers tx

From returning customers who make transactional not subscription purchases.

Net Sales – New customers tx

From new customers who make transactional not subscription purchases.

New Sales (tx)

Total Sales = gross sales - discounts - returns + taxes + duties + shipping charges.
from individual / non subscription purchases from new customers customers.

Returning Sales (tx)

Total Sales = gross sales - discounts - returns + taxes + duties + shipping charges.
from individual / non subscription purchases from returning customers.

Total Sales (tx)

Total Sales = gross sales - discounts - returns + taxes + duties + shipping charges.
from individual / non subscription purchases.