Explore is a feature in Peel that allows you to build your own completely custom report. This allows you to dig deeper into the customer behavior and product data that already lives within Peel, pulled directly from your Shopify and Amazon stores.

Explore gives you more freedom and flexibility to choose what’s in your tailored reports and provides unprecedented customization in Peel. It gives you more power to dig into the various angles of your customer and product data.

How to Explore

• Click on "Create a Slice" in the navigation menu
• Select "Explore"
• Select the columns from the list.
  • Note: You must select at least one metric (orange column)
  • Drag and drop the columns to rearrange the order
  • Click on "Clear All" to deselect the columns
• Click "Save columns" to create the Slice

• Click on "Select filters" to add any filters for the Slice (ex. Traffic Channel, Product Type)
• Click on the "Save" icon to save the Slice. From here, you can edit the columns and filters, as well as export it

• You can access the Slice anytime in the navigation menu under "Slices" or in the list of all Slices

Fields Available

• Customers
  • Customer ID
  • Email
  • First Order Date
  • First Order Month (Cohort)
  • First Order Week
  • Most Recent Order Date
  • Most Recent Order Month
  • Number of Customers
  • Number of Days Since First Order
  • Number of Days Since Last Order
  • Is a Subscriber
• Orders
  • Average Orders per Customer
  • Discount Code
  • Lifetime Revenue
  • Order Date
  • Order ID
  • Order Hour of the day
  • Order Month
  • Order Name
  • Order Quarter
  • Order Week
  • Order Year
  • Payment Gateway
  • Physical Location / Store
  • Shipping Country
  • Shipping State
  • Shipping City
  • Number of orders (count)
  • Product quantity (sum)
  • Total Sales (sum)
  • Total Refunds (sum)
  • Total Shipping (sum)
  • Total Taxes (sum)
  • Total Gross Sales (sum)
  • Total Net Sales (sum)
  • AOV
  • Is a Subscription Order
• Customer Tags
  • Customer Tags
• Attribution
  • Landing Page
  • Referrer
  • Sales App
  • Traffic Channel
  • UTM Source
  • UTM Medium
  • UTM Campaign
  • UTM Term
  • Number of Visits (sum)
• Order Tags
  • Order Tags
• Product Collections
  • Product Collections
• Products
  • Product ID
  • Product Name
  • Product Type
  • SKU
  • Variant ID
  • Variant Name
  • Vendor
  • Number of Products (count)
  • Number of SKU (count)
  • Number of Variants (count)
• Product Options
  • Product Options
• Product Tags
  • Product Tags
• Marketing
  • Buying Type
  • Campaign
  • Campaign Objective
  • Country
  • Created Date
  • Created Hour
  • Created Month
  • Created Quarter
  • Created Week
  • Created Year
  • Device
  • Region
  • Source
  • Total Add to Carts
  • Total Attributed Revenue
  • Total Checkouts
  • Total Clicks
  • Total Conversions
  • Total Engagements
  • Total Impressions
  • Total Landing Page Visits
  • Total Purchases
  • Total Spend
• Subscriptions
  • Cancellation Reason
  • Churned Date
  • Churned Hour
  • Churned Month
  • Churned Quarter
  • Churned Week
  • Churned Year
  • Created Date
  • Created Hour
  • Created Month
  • Created Quarter
  • Created Week
  • Created Year
  • Subscription App
  • Subscription ID
  • Subscription Status
  • Number of Subscriptions
  • Total Price
  • Is Active
• Subscription Charges
  • Created Date
  • Created Hour
  • Created Month
  • Created Quarter
  • Created Week
  • Created Year
  • Subscription App
  • Number of Charges
  • Total Price