Peel has 150+ different metrics available and we are constantly adding new ones based on merchant feedback and suggestions.

Here are just a few key metrics available in Peel:

Profit

✔️ Profit - (New/ReturningCustomer)

✔️ Gross Profit Margin

✔️ Marketing Profit - (New/Returning Customer)

Revenue

✔️ Total Sales (New/Returning Customer)

✔️ Pacing Sales

✔️ Growth Rate

✔️ Gross Sales (New/Returning Customer)

✔️ Net Sales (New/Returning Customer)

✔️ Pacing Sales

✔️ Shipping Revenue

✔️ Demand Sales

Customers

✔️ ARPC

✔️ MoM Retention

✔️ Customers

✔️ Customers per Month

✔️ Users

Subscriptions

✔️ New Sales

✔️ Total Sales

✔️ Net Sales

✔️ Monthly Growth Rate

✔️ Monthly Churn Rate

✔️ MRR

✔️ Duration of Churned Subscribers

✔️ Duration of Active Subscribers

✔️ Active Subscribers

✔️ Churned Subscribers

Purchases

✔️ Time Between Purchases

✔️ Purchase Frequency

Cohorts Retention

✔️ Cohort Customers per Count of Days with Order

✔️ Orders per Customer

✔️ Customer Returning Rate

✔️ Customers per Number of Orders

✔️ Days since First Order

✔️ Number of Orders per Month

✔️ Repeat Orders Rate per Cohort

✔️ Repurchase Rate

Cohorts Revenue

✔️ LTV by Cohort

✔️ LTV by Customer

✔️ Lifetime Revenue by Cohort

✔️ Lifetime Revenue by Customer

✔️ Refunds by Cohort

✔️ Discounts by Cohort

✔️ Cohort AOV per Month

✔️ Gross Margin Amount

✔️ Gross Margin Rate

Marketing

✔️ Marketing Spend

✔️ Customer Acquisition Cost (CAC)

✔️ Cost Per Acquisition (CPA)

✔️ Ad Spend

✔️ Ad Clicks

✔️ Ad Conversions

✔️ Ad Interaction Conversations

✔️ Ad Impressions

✔️ LTV to CAC ratio

✔️ ROAS (New & Returning Customer)

✔️ ROI (New & Returning Customer)

✔️ ROAS - Net

Orders

✔️ Orders

✔️ New Orders

✔️ Returning Orders

✔️ AOV (Total / Net / Gross Sales)

✔️ AOV (New / Returning Customer_

✔️ Products Sold

✔️ Quantity per Order

Cost

✔️ Cost

✔️ New Cost

✔️ Returning Cost

✔️ Refunds

✔️ Discounts

✔️ Shipping Cost

✔️ Shipments

Subscription Activations

✔️ Activation Rate

✔️ Days to Activation

✔️ New OTP Subscribers

✔️ Rate of One-time to Subscriber

Subscriptions Cohorts

✔️ Active Subscriptions/Subscribers per Cohort

✔️ Cumulative MRR per Subscription/Subscribers

✔️ LTV per Subscriber/Subscription Cohort

✔️ Lifetime Revenue per Subscriber/Subscription

✔️ MRR per Active Subscription/Subscriber

✔️ MRR per Cohort