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Documentation

  • ⭐ Introduction to Peel
    • Initial Setup
    • Integrations
    • Support
    • Product Updates

Metrics (Detailed)

  • Cohort Analysis
  • Cohort Analysis Metrics
    • Cohort Customers per Count of Days with Order
    • Customers Returning Rate
    • Orders per Customer
    • Number of Orders per Month
    • Days since First Order
    • Repeat Orders Rate per Cohort
    • Customers per Number of Orders
    • Repurchase Rate
  • Cohorts Revenue
    • Cohort AOV per Month
    • Cohorts Revenue Definitions
    • Customer Lifetime Value
  • Revenue Definitions
  • Cost
  • Customers
  • Marketing
    • Marketing Analysis Definitions
  • Marketing Performance Analysis
    • Paid Ads Metrics Reports
  • FB Signal Loss & Spend/Revenue Trend Reports
  • Orders
  • Profit
  • Purchases
  • Revenue
  • Subscriptions
  • Subscription Cohorts
  • Subscription Activations
  • Transactions

Features

  • Dashboards
    • Read Only Dashboards
  • Metrics & Segmentation
    • Segmentation
    • List of Segmentations
    • Customer, Product & Order Tags
    • Single Cohort View
  • Multi Touch Attribution Segments
    • What is Multi-Touch Attribution
    • Definitions
    • Examples
  • Peel Slices
    • Adding Slices to Dashboards
  • Goal Reporting
  • Daily Report
    • Customize the Daily Reports
  • COGS - Costs of Goods Sold
  • Multiple Stores
  • Combined Cohorts
  • Manual Segments
  • CSV Upload
  • Weekly & Quarterly Cohorts
  • Cohort Summary on Dashboard

Integrations (Detailed)

  • Google Analytics
  • Google & Facebook & Tiktok Ads
    • Facebook Error: Two Factor Authentication Required
  • Klaviyo
  • Kno
  • Slack
  • Recharge Payments
    • Cancellation Reason
  • Bold Subscriptions
    • Bold Subscriptions Version 1
    • Bold Subscriptions Version 2
  • Smartrr
  • API Documentation
  • Pinterest

FAQs

  • Getting Started with Peel
  • Workflows and Best Practices
    • What Cohort Analysis reports should we start with?
    • What are the go-to Segments to dig into?
    • Retention Analysis Tips
    • How does COGs input work?
    • My data could use some cleanup and organization - can you help me?
  • Metrics, Analyses and Reports
    • One Time Purchasers to Subscribers Analysis
    • Where is Peel collecting attribution data from?
    • Retention Rate vs. Repurchase Rate?
    • Returning Rate vs. Repurchase Rate
    • How do you attribute Refunds?
    • Do the metrics factor in returns, shipping and tax?
    • How can I see how many customers we acquire each month?
    • What is the revenue source from Shopify that you are using for revenue and cohort metrics?
    • What is the difference between Month over Month Retention metric and Customer Retention by Cohort metric?
    • How to read a Lifetime Value by Customer Cohort Chart?
  • Security and Privacy
    • What are your sub-processors, as defined by the GDPR?
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Orders per Customer

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Orders per Customer shows the average number of orders per customer for each cohort. This report is cumulative.

Updated 3 months ago


What’s Next
  • Repeat Orders Rate per Cohort